Gauge vs AirOps

Airops makes you build the workflow. Gauge's agent does the work.

Airops requires you to design, test, and maintain content workflows before you get a single result. Gauge's AI marketing agent analyzes your data, identifies your gaps, and creates the content for you, no workflow building required.
Gauge AI visibility platform dashboard preview

Gauge: The End-to-End AI Visibility Platform

Other tools tell you where your brand is missing from AI search. Gauge tells you exactly what to do about it, helps you do it, and measures whether it worked, everyday across every AI model.
Track section icon
01

Know where you stand in every AI conversation

Gauge runs hundreds of prompts daily across ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews and more. Gauge tracks your brand mentions, citations, and competitive position so you see exactly where you're winning and where you're invisible.
Analyze section icon
02

Turn visibility gaps into content that gets cited

Gauge finds your highest-value opportunities and turns them into publish-ready articles (built from citation patterns that are actually working in your category). Calendar, brief, outline, article, CMS. One loop.
Action section icon
03

Ask Gauge: the AI agent that connects all your marketing data

Gauge’s marketing agent pulls together your AI visibility data, GA4, Google Search Console, Semrush, Google Ads, ChatGPT Ads, and Reddit data into a single co-pilot, one that analyzes across channels, identifies what's driving results, and goes from insight to content plan to draft without switching tools..

Gauge vs AirOps

Features
Visibility Tracking Across AI Search
Benchmark AI Visibility vs Competitors
Citation Tracking
Sentiment Analysis for AI Search
SEO Tracking Integrations (GA4, GSC, Semrush)
Automated Content Creation
AEO/SEO Marketing Agent
Publish Directly to CMS
ChatGPT Ads Performance Tracking
Google Ads Performance Tracking
Reddit AI Citation Tracking
Technical AEO Site Auditing
Agentic Brand Memory
Slack Integration
Automated Visibility Insights from Agent
Branded Prompt Tracking

Case Studies

Braintrust

Developer Tools
Learn how Braintrust's Head of Growth discovered their buyers were living in AI search, and built a content operation from scratch that took them from 2.5% visibility to owning 45% of the answers in their space.
See Full Case Study

"If you think that your customers are using AI search or AI tools like ChatGPT, Claude, or Claude Code, you should be investing there. If you don't do it right now, you'll fall behind everyone."

Raman Hundal
Head of Growth Marketing
,
Braintrust

Sanctum

Crypto
Sanctum's AI search visibility grew from 16.7% to 47.5% in just six months. They are now the 5th most cited domain in the entire Solana liquid staking space, appearing in 25.6% of all AI answers across major LLMs.
See Full Case Study

"Honestly, I was surprised how fast it happened. The case studies got me excited, but I tried to stay realistic. And then we just started seeing the numbers move"

Author
Head of Marketing
,
Sanctum

Vellum AI

AI Automation
In just seven months, Vellum's visibility surged from 1.4% to 40.3%. Today, they are cited in 36.6% of all AI answers in their industry across six major LLMs, rank first in first-party citations, and hold the third most cited article in the entire space. Vellum now sits 2nd in overall AI visibility, right behind zapier by 0.2% visibility.
See Full Case Study

"AI search was and still very much is the wild west, so it was important that we partnered with someone who truly understood the space. From our first conversation, Gauge demonstrated that level of expertise and helped me build a clear picture of what we needed to do to win."

Nick
Technical Content Lead
,
Vellum AI

LedgerUp

Finance Automation
In under four weeks, LedgerUp’s visibility skyrocketed from 1% to 17%—a 1,713% increase. Today, they're content is cited in 33% of AI answers with 32.3% visibility across the six major LLMs, more than doubling the reach of platforms like Reddit or YouTube. With a dominant 24% lead over their closest competitor, LedgerUp has moved from invisible to the undisputed leader in AI-driven search.
See Full Case Study

"The 'Ask Gauge' agent made improving our AI SEO so simple. It analyzed our data, found our gaps, and recommended exactly what to write. We barely had to spend time on the platform, which allowed us to consistently put out a piece of content every day"

Mikey
Founding Member
,
LedgerUp

Eco

Crypto
‍In under 4 weeks of using Gauge, Eco increased their visibility in AI answers by over 5x. Eco went on to capture over 37% of all first-party citations, and the #1 spot among their direct competitors.
See Full Case Study

"Since working with Gauge, Eco’s search impressions on Google grew by 200% month-over-month. Bing saw even more success with 300% month-over-month growth. Gauge has also significantly cut down the resources needed to execute a competitive AI and search strategy. At Eco, we are able to do this with one team member, who is also focused on strategy and execution for other marketing channels."

Jay
CMO
,
Eco

Standard Metrics

Finance
In just two weeks of focused implementation, Standard Metrics more than doubled their visibility in AI answers, with an increase from 9.4% of the answer share to 23.8% overall.
See Full Case Study

"Prospects started telling us they were finding us from ChatGPT."

John
CEO
,
Standard Metrics

Stop Prompting and Start Measuring

Get the complete toolkit you need to fully own, understand, and improve your brand's presence in AI.
Call to action graphic

FAQs

Find answers to common questions about our app and services.
  • What’s the main difference between Gauge and AirOps?

    Both platforms track AI visibility, but what they do with that data is very different.

    AirOps is a workflow builder. You design, test, and maintain the process yourself before it produces anything.

    Gauge is an AI marketing agent that does the work for you. You connect your data and it handles the analysis, content creation, and publishing without any workflow setup required

  • What’s cheaper, Gauge or AirOps?

    AirOps does not list their pricing publicly, while Gauge is among the most affordable options in the space with a robust feature set.

  • Which platform is better for marketing teams, Gauge or AirOps?

    Both platforms bring AI to content and marketing workflows, but from different angles.

    AirOps is a capable AI content operations platform focused on scaling content production pipelines with strong martech integrations.

    Gauge approaches content from the AI search visibility side: it tracks brand mentions and citations across ChatGPT, Perplexity, Gemini, Google AI Overviews, and Copilot, then uses that data to drive content briefs and articles targeted at closing specific visibility gaps.

    The Ask Gauge agent connects GEO data with GA4, GSC, and Semrush for a unified view across all search channels. Teams focused on improving AI search performance will find Gauge’s data-driven content workflow a more targeted fit.

  • Which platform is better for connecting your ad and SEO data to your AI visibility strategy, Gauge or AirOps?

    AirOps is a capable platform for AI-driven content operations with solid martech integrations.

    Gauge approaches this from a different angle: it is purpose-built to connect AI visibility data with the broader marketing stack.

    The Ask Gauge agent pulls in GA4, GSC, Semrush, and ad data alongside brand mention and citation tracking, giving teams a unified view across SEO, GEO, and paid channels.

    For teams that want their AI visibility strategy informed by real SEO and ad performance data, Gauge offers a more direct connection between those data sources and execution.

  • Which platform is easier to use, Gauge or AirOps?

    • AirOps is a capable platform with strong workflow automation for content teams comfortable with AI-driven pipelines.
    • Gauge is built around a simpler core loop:
      track AI visibility → understand what to do → execute
    • For marketing teams that want clear next steps without a steep setup curve, Gauge is the more straightforward experience.
    • The Ask Gauge agent guides users through that process conversationally, so teams do not need to configure complex workflows to get value.
  • How fast can Gauge improve AI visibility?

    Faster than most teams expect.

    GEO results appear in weeks, not months. Gauge customers have seen:

    • 2× visibility growth in 2 weeks
    • 5× growth in 4 weeks
    • 416% boost in AI visibility in under 30 days

    Content briefs generated from Gauge data consistently drive 10%+ month-over-month visibility increases.